The CXO’s Guide to Salesforce API Integration

2022-09-27T12:09:25+00:00

The CXO’s Guide to Salesforce API Integration Have you ever taken a journey that felt more complicated than it needed to be? A taxi to an airport to a connecting flight to an Uber to a bus to a shuttle to a hotel? A wild goose chase around a supermarket to find something that was right at the entrance all along? These long, complicated journeys are frustrating, costly, inefficient, and slow. Wouldn’t it be better if you had a way

The CXO’s Guide to Salesforce API Integration2022-09-27T12:09:25+00:00

The Complete Guide to Salesforce App Building

2023-04-26T16:45:52+00:00

The Complete Guide to Salesforce App Building When you hear “app building,” what’s the first image that comes to mind? Caffeine-fueled programmers working around the clock to pump out tens of thousands of lines of code? A large team of developers huddled around a whiteboard? How about an inexperienced user casually creating an entire app in under an hour? Building an app in minutes without experience may sound optimistic, but that dream is a reality with Salesforce’s

The Complete Guide to Salesforce App Building2023-04-26T16:45:52+00:00

Salesforce Advertising Studio: Powering Data-Driven Advertising

2022-09-05T09:34:22+00:00

Salesforce Advertising Studio: Powering Data-Driven Advertising What do you think of when you read the word “whassup”? Today, the Budweiser “whassup” campaign is old enough to drink. Despite being over 22 years old, Budweiser’s advertising has left its mark on pop culture and the collective memories of a generation. When you read the word “whassup,” chances are good that you still think of Budweiser after all those years. Advertising is powerful. The advertising industry is worth nearly $150 billion today,

Salesforce Advertising Studio: Powering Data-Driven Advertising2022-09-05T09:34:22+00:00

The A-to-Z Guide to Salesforce Campaign Management

2023-04-26T16:27:52+00:00

The A-to-Z Guide to Salesforce Campaign Management In early 2022, a Columbian teenager named Angel Alvarado broke the world record for the fastest time to solve three Rubik’s cubes while juggling them. The incredible record was 21 seconds faster than the previous world record he had set. Not everybody can juggle or solve a Rubik’s cube, and far less can do both—especially not in under 5 minutes. Mastering a skill like that takes years of dedication and

The A-to-Z Guide to Salesforce Campaign Management2023-04-26T16:27:52+00:00

Can Salesforce Media Cloud Be Your Revenue Generating Machine?

2022-08-18T15:14:24+00:00

Can Salesforce Media Cloud Be Your Revenue Generating Machine? In 2002, watching a movie meant driving to a Blockbuster or Movie Gallery, renting a VHS or DVD, watching it on a CRT television set, then driving back to the video store to return it (hopefully, you remembered to be kind and rewind). Today, consuming media looks radically different than it did a few short decades ago. While a few legacy video stores and Redbox kiosks are still in business, today’s

Can Salesforce Media Cloud Be Your Revenue Generating Machine?2022-08-18T15:14:24+00:00
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