customer relationship management - Rainmaker Cloud

The Ins and Outs of Data Governance in Salesforce

Nikki Gagnon2022-05-20T06:52:42+00:00

The Ins and Outs of Data Governance in Salesforce In the digital era, data has become a valuable asset. Not unlike a raw material resource, the data companies generate in the course of their operations can deliver value – but only if it is manipulated, managed, and maintained. Many companies – 41% – willing to invest in this process are finding that they’re doubling their chances of making improved, data-driven decisions. To share in their success, organizations need to develop

The Ins and Outs of Data Governance in SalesforceNikki Gagnon2022-05-20T06:52:42+00:00

How to Drive Value to Customers with the Salesforce Experience Cloud

Nikki Gagnon2022-05-20T07:21:29+00:00

How to Drive Value to Customers with the Salesforce Experience Cloud In the modern world of rich digital experiences, nearly all customers – 86% – will pay more for a higher quality experience. As customer experiences continue to expand further into an evolving landscape of digital touchpoints, maintaining a coherent strategy for reaching customers where they are with personalized, relevant content has become increasingly challenging. In the world of customer relationship management (CRM), Salesforce Experience Cloud addresses precisely this challenge.

How to Drive Value to Customers with the Salesforce Experience CloudNikki Gagnon2022-05-20T07:21:29+00:00

4 Things to Do With Your Salesforce Customer Data

Stanton Cagle2022-03-25T16:44:27+00:00

4 Things to Do With Your Salesforce Customer Data The total market value of marketing and advertising data in the United States has doubled – from $12.3 million in 2017 to $24.67 million in 2022 – in the last five years. Businesses continue to collect more customer data every year and each time that data continues to become more valuable. This growth gives you a chance to capitalize on the potential value of your customer relationship management (CRM) and Salesforce

4 Things to Do With Your Salesforce Customer DataStanton Cagle2022-03-25T16:44:27+00:00

What You Can and Can’t Do with Entitlement Management Through Salesforce

Stanton Cagle2023-04-26T16:31:28+00:00

What You Can and Can’t Do with Entitlement Management Through Salesforce In 2021, more than 75% percent of business decision-makers reported that the Covid-19 pandemic has accelerated digital transformation in their companies and elevated the adoption of new technologies to meet evolving customer communication preferences among their priorities. Fortunately, entitlement management features through Salesforce already exist to aid companies in implementing sophisticated customer support solutions. Today’s customers want to resolve routine issues independently, and the technology to

What You Can and Can’t Do with Entitlement Management Through SalesforceStanton Cagle2023-04-26T16:31:28+00:00

Salesforce Kanban: How It Can Help You Maintain Control Over Anything

Stanton Cagle2022-03-14T19:16:38+00:00

Salesforce Kanban: How It Can Help You Maintain Control Over Anything Controlling workflow processes makes or breaks project success. On average, organizations with workflows clearly defined by proven project management practices waste 28 times less money than others. While many project management and workflow process controls involve radical restructuring of teams and practices, Salesforce users have a powerful and easily implemented process control tool in Salesforce Kanban in the Lightning platform. Although overall reported satisfaction in process control has been

Salesforce Kanban: How It Can Help You Maintain Control Over AnythingStanton Cagle2022-03-14T19:16:38+00:00