How to Have a Single View of Ad Inventory Across Channels

2022-07-29T07:04:44+00:00

How to Have a Single View of Ad Inventory Across Channels The advertising world has been evolving for centuries, but the last few years have rapidly accelerated the ways businesses have adapted. COVID 19 upended how businesses approach digital transformation, and this progression in the digital landscape directly impacts advertisers. Managing ad inventory is an increasingly complicated task, and as the number of channels available to advertisers continues to grow, accessing a single view of ad inventory is a valuable